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Published 03/14/2010 and rated Ratingstars1 1 out of 5 stars
by AppAppeal Editor
Deadpooled, not active anymore
What can you use the app for? is an online library of useful knowledge, opinions and images posted by experts from all over the world. Much like or Wikipedia, the new site belongs to AOL. The articles found on the site are contributed by user's of SEED, AOL's content management solution that allows experts to contribute material to AOL's network of sites. Authors who contribute to SEED are paid a share of advertising revenue. The information on OWL is organized into categories, or can be searched by keyword. The major categories are Arts and Entertainment, Autos, Lifestyle, Health, Money, Politics, Science and Tech, Sports and Travel. Most of the content currently found on OWL is contributed by the staff, but this should change once more authors and experts sign up for SEED and begin to contribute content. The articles currently present are very informative and well-written. Articles can easily be shared on the major social networking sites, and comments can be posted on articles. The home page of the site features a section showing the latest information added as well as a summary of the most popular information. Clicking on a category brings up a list of subcategories as well as the top stories in that category. Users interested in contributing content to the site can sign up for SEED, and if approved as an expert, can begin submitting content to the site.

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What is the history and popularity of the app? was launched by AOL in January 2010.

What are the differences to other apps?

Competition to comes from sites such as Wikipedia and Wikipedia allows anyone to contribute content to it's articles, while, like, must approve expert authors before their work is posted on the site. Currently, Wikipedia and have a great deal more information online, but this should change as use of AOL's SEED subsidiary increases.

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How does the web app look and feel to use?

The site has a very clean and uncluttered look and feel. The site is quite responsive, and page loads happen quickly. Search results are returned quickly as well. The site is easy to navigate, with a convenient top menu bar showing the major categories. Advertising is displayed on the site, but it is relatively unobtrusive.

How does the registration process work?

Registration to the site is free and is not required to use the site. Registration is required to leave comments on articles. The registration process asks for username, email address and password. Validation of the email address is required to log in to the site.

What does it cost to use the application?

Registration is free and there is no premium membership offered to the site.

Who would you recommend the application to?

The content is currently on the sparse side, but with AOL's ability to attract users this should change. The articles currently on the site are not very informative. The site should prove to be useful for general interest as well as research on a particular topic.

  • Library of useful information, opinions and images contributed by authors from all over the world
  • Information is organized according to categories
  • Information can be searched by keyword
  • Content can be contributed to the site by approved authors through AOL's SEED network
  • Amount of content is currently rather sparse, but this should change over time

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